We’re excited to announce the launch of the Overture API a powerful new way to extend and customize your experience with Overture. Whether you’re looking to automate repetitive tasks, sync data with your favourite tools, or build custom workflows that work the way your agency does, the API puts the power in your hands.
What Is the Overture API?
The Overture API is a secure, RESTful interface that allows you to programmatically access and manage data inside your Overture account. With the API, you can connect your existing tools, create new ones, and streamline operations like never before.
You can use the API to:
- Retrieve and manage bookings, events, contracts, invoices, contacts, and tasks
- Automate routine operations (like payment syncing or data backups)
- Integrate Overture directly into your CRM, analytics tools, or internal systems
- Build custom dashboards, artist portals, or reporting tools tailored to your agency
Designed with simplicity and scalability in mind, the API works for everything from boutique agencies to global teams.
Explore the API Documentation
To help you get started, we’ve created full documentation covering every available endpoint, request format, and authentication method, all accessible from your Overture Settings page.
Key Features
- Comprehensive Data Access: Interact with all major data types: bookings, contracts, contacts, invoices, events, and tasks.
- Custom Integrations: Sync Overture with your existing tech stack — CRMs, ERPs, finance tools, and more.
- Real-Time Data: Keep your systems in sync with live data from Overture.
What Can You Do with the API?
Here are some of the ways agencies are already starting to use the Overture API:
1. Automated Data Backups
Build scripts to regularly download and archive your key data — bookings, invoices, contracts, etc.
Why? Redundancy, peace of mind, and data safety.
Example: A daily script pulls bookings updated in the last 24 hours and stores them in Google Drive or AWS.
2. Live Dashboards in Power BI or Tableau
Feed booking, financial, and artist activity data into live dashboards for agency-wide visibility.
Why? Make smarter decisions with real-time insights.
Example: View top-performing artists, unpaid invoices, or monthly revenue on a custom Power BI dashboard.
3. CRM & Email Marketing Integration
Sync contacts and tags with tools like HubSpot, Salesforce, or Campaign Monitor.
Why? Keep your marketing tools aligned with booking activity.
Example: Automatically add all promoters tagged “UK Jazz” to an email campaign for an upcoming tour.
4. Custom Financial Reporting
Export invoices and payment data into tools like Xero or QuickBooks.
Why? Avoid double entry, streamline accounting.
Example: When an invoice is marked paid, send the data to Xero with the artist split automatically calculated.
5. Custom Calendars & Scheduling Tools
Display bookings on your agency site or sync with internal calendars.
Why? Share schedules more flexibly with your team or the public.
Example: An artist’s public website shows their confirmed gigs in real-time using data pulled from Overture.
Ready to Build?
If you’re a developer or have one on your team, the Overture API gives you all the building blocks you need to customise and extend the platform. The Overture API opens up a world of possibilities for automation, reporting, and integration. Whether you’re managing five artists or fifty, it’s your toolkit for working smarter.